Friday, August 04, 2006

Friday Fun Thing: Move Over, MySpace!

Move over, MySpace -- here comes a brand new social networking site for the Boomers!

Eons.com
is the brainchild of Monster.com founder Jeff Taylor and the article linked above tells of the plans to focus on finance, wellness, and love for those approaching retirement or those recently retired (defined as "Fifty plus"). Eons.com has a search engine (cRANKy) and will have ads targeting the "three pillars" on which it focuses.

For those CFLC members who have attended the Boomers and Gamers class, or for those who plan to (ironically, there was one today and there's one coming up August 25 at Indian River Community College), the fact that a site like this exists is important to know in serving the Boomer generation. A comparison of the interfaces makes it clear that the developers of both MySpace and Eons are very aware of what kind of "look" appeals to each audience.

Aside from just knowing of its existence, where Eons becomes interesting for libraries is its plan to "syndicate obituaries and allow users to contribute memorial-style content...People no longer stay in their geographic communities and don't have access to local obituaries. Eons.com plans to work directly with funeral homes to inform clients about the site's obituary feed and services."

Two of the popular features on the site (both require logging in) include the Longevity Calculator and the Brain Builders ("a game a day keeps dementia away"). Now, if you'll pardon me, my daily brain-exercising Sudoku calls...if I can remember that long enough to publish this post and open up the right window...but first...

SUBJECTS: FRIDAY FUN THINGS

No comments: